Simone Lima is a Toronto-based product strategy consultant and keynote speaker specializing in tech literacy and technology empowerment. She works with founders and tech teams who need to make sharper product decisions, and speaks to help individuals and organizations understand and use technology with confidence. With over a decade of experience in digital product and facilitation and working alongside companies like PagerDuty, Berkeley Lab and Loggi, Simone brings a rare combination of technical fluency and the ability to make complex concepts accessible to technical and non-technical audiences. She is also the host of What in the Tech Hell?, a tech podcast where she brings together friends in and outside of the tech industry for unfilterede conversations about technology in our lives.
I love my non-linear career path. From working with heads of state at United Nations conferences, to community organizing across four continents, to a decade building digital products, I've always worked at the intersection of people, systems, and the decisions that affect both. That background makes me a better consultant and communicator: I understand how technology gets built, and I help people feel more empowered when using it.
Simone Lima is a Toronto-based product strategy consultant and speaker specializing in tech literacy and technology empowerment. She works with founders and tech teams on product strategy and facilitation, and speaks on technology, inclusive design, and high-performing teams. She is also the host of What in the Tech Hell?, a podcast about how technology shapes our lives and how we can feel more confident around it.
Simone consults on product strategy, discovery, and roadmapping for tech companies and founders and gives talks on tech literacy and technology empowerment. Her work ranges from helping teams define what to build and why, to running workshops and design sprints that get people aligned and moving. She specializes in making complex tech challenges approachable for both technical and non-technical stakeholders.
Simone works with companies in two main ways. As a product strategy consultant, she helps founders and tech teams define what to build, prioritize their roadmap, and improve how their teams deliver. As a speaker and workshop facilitator, she runs sessions on technology, product thinking, and team alignment for groups of 3 to 80 people. If you are unsure where to start, a discovery conversation is the first step.
Simone speaks on three core topics: tech literacy and how non-technical people can understand and use technology with confidence; inclusive product design and why building for everyone is a business advantage; and why diverse tech teams build better products. She speaks at conferences, corporate events, and executive sessions across North America, and on her podcast, What in the Tech Hell?
What in the Tech Hell? is a podcast hosted by Simone Lima that demystifies technology for technical and non-technical audiences. Each episode explores a tech topic through unfiltered conversations with guests from inside and outside the industry, touching on why technology exists, how it gets built and how it shapes our lives. It is available now available on YouTube and wherever you listen to podcasts.
A product strategy consultant helps companies figure out what to build, why it matters, and how to execute it without wasting time or resources. This typically includes discovery work, roadmap definition, stakeholder alignment, and hands-on support through delivery. Unlike a full-time hire, a consultant brings senior product experience on a project or fractional basis, which works well for companies at a critical growth stage or facing a specific product challenge.
Simone is based in Toronto, Canada, and works with clients internationally.
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